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This is a two-part episode series exploring the newly proposed voluntary cybersecurity certification and labeling program in the U.S., called the U.S. Cyber Trust Mark, announced by the Biden-Harris Administration in July. In part one, Sonu Shankar, chief strategy officer at cybersecurity company Phosphorus Cybersecurity, discusses what the U.S. Cyber Trust Mark program means for individuals and businesses as they incorporate more IoT connected devices into their homes and businesses. He talks about the challenges and benefits of public/private partnerships in cybersecurity and what the future could hold. Check it out and stay tuned for part two!